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Overheard in the hallway:

October 8, 2009

“Indie is the new mainstream.”


5 Comments leave one →
  1. October 8, 2009 1:58 pm

    Pretty accurate, at least for 20-somethings. Everyone wants to be hipsters these days… sheesh!

    Think of what happened with “alternative” music in the ’90s.

  2. October 8, 2009 2:11 pm

    More thoughts: MP3’s shifted the culture towards niche markets. Independent producers, even in the game industry, can cater to such niches.

    Big-name brands turn off the kids who grew up self-filtering media — these people are now adults, and they’re suspicious of the “one size fits all” mentality. So, for them, indie is the only way to go.

  3. October 9, 2009 12:33 am

    Or quite possibly to show the big name publishers that you don’t need to splash millions of dollars to get a hit game. You can probably achieve the same with a lot less.

    Never really saw indie being the new mainstream although it does make sense on one level if given enough thought. At the same time, it’s called indie for a reason: not everyone will be enticed to a particular genre within the indie class. Tale of Tales does it extremely well with their polarising games, for example.

  4. Joey Kohn permalink
    October 9, 2009 12:40 pm

    No. I mean, it’s true that the long tail ( is getting more exposure, what with the new ways to create and distribute games these days, and it’s becoming more widespread to acknowledge and appreciate these games, and that’s all great for everybody, but the head will always be the head, and the tail will always be the tail.

    20 percent of the games are always going to make 80 percent of the money, and the other 80 percent are going to make the rest.

  5. LazyAndroid permalink
    October 13, 2009 11:23 am

    You know where there is a really long tail? In adventure games.
    You know who used to be the big daddy of adventure games? Lucasarts & Lucasfilm Games. ***Hint*Hint***
    Remakes and episodic is not enough. We want sequels and new IP, please.

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